// insights

Insights

Marketing, SEO, and AI. Page 5 of 5.

October 20, 20257 min read

First-Party Data and the Post-Cookie Playbook

First-party data is the durable foundation for measurement and targeting after third-party cookies. A practical playbook for collecting, modeling, and activating it.

AnalyticsMarketing StrategyAI

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October 13, 20258 min read

Generative Search Optimization for Ecommerce

Ecommerce SEO now means getting product and category pages retrieved and cited by AI, not just ranked. The playbook for generative search on a storefront.

EcommerceSEOGenerative Search

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Not taking on new clients right now, focused on the work in front of me. The best way to connect is LinkedIn, or a warm introduction from someone I already work with.

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